Question 1

Why is pricing based on sites and searches?

Accepted Answer

Sites and searches are what actually drive cost — crawling and indexing your pages, then powering search responses. Charging by these means you pay for the conversion volume you generate, not for seats you may never use.

Question 2

What counts as a 'site'?

Accepted Answer

A site is one connected website (e.g. example.com). It includes its indexed pages, allowed domains (covering www / non-www / staging), and the search Rep for that domain.

Question 3

What counts as a 'visitor question'?

Accepted Answer

Each visitor question or follow-up the Rep answers counts as one visitor question. Background scoring, spam checks, indexing, and Insights work do not use this allowance. The allowance resets on your billing-cycle renewal date.

Question 4

Do I need a credit card to start?

Accepted Answer

No. New accounts start with a 14-day Autopilot trial. Before it ends, choose Core or Autopilot to continue.

Question 5

What happens after my 14-day trial ends?

Accepted Answer

Paid access does not begin automatically. Choose Core or Autopilot before day 14; otherwise active features pause while your existing work and leads remain available for plan selection.

Question 6

What's the difference between Core and Autopilot?

Accepted Answer

Core is the $99 monthly answer-and-capture foundation for one site. Autopilot adds recurring search content, social and Google Business drafts, ad copy, landing pages, verification, approvals, and monthly reporting for $250 per site, or $175 each at five or more sites.

Question 7

Can I increase the included capacity?

Accepted Answer

Yes. Capacity add-ons increase Core usage, while an Autopilot volume add-on increases recurring marketing output without changing your service level.

Question 8

Can I switch plans at any time?

Accepted Answer

Yes. Upgrades take effect immediately. Downgrades apply at the start of your next billing cycle.

Question 9

Is there volume pricing?

Accepted Answer

Yes. Autopilot is $250 per active site each month, dropping to $175 per site when five or more sites are active.

Question 10

What is your refund policy?

Accepted Answer

Annual plans are eligible for a prorated refund within 30 days. Monthly subscriptions are non-refundable but you can cancel anytime — access continues until the end of the cycle.

Question 11

Can an agency mix Core and Autopilot sites?

Accepted Answer

Yes. Choose the service level separately for each brand. Core sites keep the Rep and lead-capture loop, while Autopilot sites add recurring approved marketing work.

Question 12

Can I move a brand to its own workspace?

Accepted Answer

Yes. Brand sites are transferable through a controlled handoff without losing their indexed content, branding, configuration, or history.

Question 13

What happens if I exceed a monthly cap?

Accepted Answer

At 80% of a published volume limit, the dashboard shows a usage warning. At the visitor-question cap, the Rep falls back to index-based search and returns matching pages instead of generating a new answer. Other features keep running, with no surprise overage bill.

Question 14

How do multiple brands work?

Accepted Answer

Agencies manage every brand from one portfolio, with separate evidence, approvals, leads, reporting, and Core or Autopilot service levels for each site.

Question 15

Does the visitor-question allowance reset if I don't use it?

Accepted Answer

Visitor questions reset on your billing-cycle renewal date and do not roll over. If you reach the cap, the Rep falls back to index-based page results rather than stopping completely.

Core captures demand. Autopilot turns it into growth.

The answer-and-capture foundation.

Recurring marketing, ready to approve.

Two ways to run your growth loop

Core

Autopilot

Frequently asked questions

Make your website your best salesperson.